Mountain leaders and companions of Val Gardena
Summer and winter. Thousands of kilometers and thousands of meters in altitude traveled every year. The trails of Val Gardena, from the valley floor to the high mountains, have no secrets for AKU and for the more than 20 guides of the Val Gardena Active program. An initiative born 10 years ago and which from the beginning has seen AKU footwear at the feet of a group of qualified professionals, experts in hiking and profound connoisseurs of their territory through which the thousands of tourists who flock to a of the most beautiful valleys of the Dolomites. “It is a collaboration that honors us and stimulates us” said Paolo Bordin, CEO of AKU “which offers us the opportunity to test our products on their ideal terrain, the Dolomite mountain, where we wrote an important part of our history “. For over 30 years, in fact, Val Gardena has represented for AKU one of the alpine areas in which the brand immediately met the favor of the public, through the important contribution of the specialized shopkeepers of the valley, first of all Sport Bruno, a historic shop, from over 100 years a point of reference for valley dwellers and mountain enthusiasts who choose Selva Val Gardena as the ideal place for their holidays. Since 2020 the collaboration has extended and includes all the three main centers of the valley, with Selva, Santa Cristina and Ortisei as starting points for the excursions, gathered in a broad program that in addition to trekking includes experiences of environmental education and knowledge of the uses and Ladin customs, also for families and children. For advanced hiking that becomes a complete experience and a stimulus to deepen the value of contact with nature. Val Gardena Active’s mid-mountain guides and companions will be your trusted people in planning your excursions, they will accompany you and will be at your disposal with their experience and knowledge, at any time. If you want to know the Val Gardena Active excursion program for summer 2020, visit the website www.valgardena-active.com
Val Gardena Active collaborates with AKU as a product tester.